Built by a Pickleball Community. Built for Every Community.

Hank Reed is the Founder and Chief Rally Officer of Rally — a fan engagement and fundraising platform that helps athletes, clubs, schools, facilities, and sports organizations create lasting memories and generate new revenue through custom trading cards, collectibles, sponsorships, and innovative fan experiences.

With more than two decades in corporate sales, strategic partnerships, and business development, Hank's career spans professional sports, media, athlete representation, sponsorship, licensing, and entrepreneurship. He has negotiated major business partnerships, developed athlete marketing opportunities, and built firsthand expertise in the sports collectibles industry — all shaped by his education at Mitchell Hamline School of Law and Miami University.

It was pickleball that brought it all together. More than a sport, it introduced Hank to a community built on connection, competition, and friendship — and inspired him to found Rally. Today, Rally partners with schools, youth organizations, club sports, facilities, leagues, and corporate partners to deliver trading cards, collectibles, sponsorship programs, and fan engagement experiences across multiple sports.

Hank's vision is simple: make Rally the premier fan engagement platform for amateur and emerging sports — empowering athletes, strengthening organizations, and creating experiences that bring communities together.

Whether you're an athlete, parent, coach, club leader, or sponsor — Rally is built for you.

On the court

Hank works with Centerline Athletics, helping players and communities grow through the sport.

Hank is a professional-level instructor with the Racquet Sports Professionals Association (RSPA).

Empower Athletes

Give every collegiate and amateur athlete the recognition they deserve through collectible trading cards and fan experiences.

Strengthen Communities

Connect athletes, fans, clubs, facilities, and organizations through meaningful shared experiences.

Create Lasting Memories

Handle every detail from concept to fulfillment so organizations can focus on what matters most—the game.